What Will It Take

Published on November 16, 2020

What will it take?

Ahead of the holiday season, the City of San Antonio has launched a new campaign entitled What Will It Take, which urges residents to take simple actions to slow the spread of COVID-19. The campaign features original songs written by local musicians urging residents to do their part to contain the spread of COVID-19. The campaign will also include on-the-ground outreach efforts in areas that have been most impacted by the pandemic.

The What Will It Take multimedia campaign, which includes English and Spanish components, includes print advertising, out of home placements, radio, television, digital and social media elements.

Learn more about the What Will It Take campaign and help slow the spread of COVID-19.